Content Design

As a graphic designer working on everything from personal projects to UX/UI designer for an SEO Web marketing company I’ve had my fair share of assignments, collaborations, and deadlines with a variety of clients. Here are a few case studies focusing on user-centered content as a remote designer.

&Goodies

Digital Marketing Collateral, Photography, and Copywriting

Hyper Focus

Creative Direction, Brand Identity, Apparel, and Digital Marketing Collateral

My most recent brand identity package was for the Memphis based run club, Hyper Focus. With a passion for running and community-centered design work, I couldn’t stop producing assets. This is a selection of work ranging from chosen concepts to initial sketches.

@getnatural.wine

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Creative Direction, Brand Identity, Photography, and Marketing

getnatural.wine was born by being lost in the world of wine while visiting other cities. Many folks practice sustainability in obvious ways, but not in the ways of consuming alcohol. Via analytics from organic traffic, getnatural.wine is able to reach out to like-minded communities based on hard data.

getnatural.wine

@shopwynona

Photography

With a passion for mid-century modern furniture it was only natural for me to collaborate with the local resell shop, Wynona. I fell in love with their three-story Midtown Memphis house (converted vertical showroom) juxtaposed to the linear minimalism of all the MCM pieces Greg and Lauren have collected. Documenting their journey is in ongoing process.

Wynona

HigherVisibility

HV is a digital marketing company that specializes in SEO, PPC, and Web Design. As a the Associate UX designer I worked closely with a team of front-in developers building design systems and digital assets for new clients, and revamping current sites with our CRO team. Here are a few selections.